Editor's review
Zen Cart NexTag Data Feed is an Zen Cart contribution which eases your products` export into NexTag.com - one of the best Pay-Per-Click services.
Pros: Zen Cart NexTag Data Feed helps you feed your product data feed to NexTag.com. NexTag is a comparison shopping site for a huge range of products. The range includes products, financial services, travel, automobiles, real estate, education and more. You get to see the range of prices prevailing at various merchants. Merchants pay for the click through traffic that this site generates. The site’s proprietary Search And Match (SAM) technology enables shoppers to quickly compare prices and find the best deals on products and services. One of the biggest attraction about this traffic is that it has visitors who are ready to buy and thus you can expect high conversion rate in click through visitors becoming buyers. An estimated 11 million visitor use the site every month.
Track the traffic and sales performance via any of the several third party sales analysis engines. These include Google Analytics, WebTrends, OneStat, 123LogAnalyzer, Netmining etc. There are multiple choices for actually uploading the feeds. You can directly FTP the lot or send the feeds via e-mail or even store the feed on your own servers. There’s a live product feed URL option too. You can customize the name of the export file and whether you want to compress the same. GZIP compression is available. If it is XML feed it could be validated by the application. The application is easy to install and configure. Include inline text for initial configuration on the site. Several parameters can be set for the product attributes can be set in the feed. Product descriptions/ names with or without HTML, “out of stock”, zero stock or zero price items can be specified. Specify a default shipping cost if you like. It is up to you to decide what selected categories or number of products you want to export. Set the currency at the time of export. Multi language support is available.
Cons: This is strictly for the experts who understand the implications of the feed issues.
Overall: Feature rich as well as easy to use application in the right hands this is good for 4 stars.
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